POWERED BY AI & COMPLIANCE

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POWERED BY AI & COMPLIANCE

RANK ON GOOGLE. GET CITED BY AI.

STOP GUESSING WHAT TO WRITE. START PUBLISHING WHAT WINS.

Azella researches what your ideal clients are actually searching for on Google and inside AI answers — then builds and executes the content plan for you.

100% free custom analysis • Zero obligation • No Credit Card Required

How It Works

From research to ranked, on autopilot

Animated 4-Step Publishing Flow
01
RESEARCH RUNS
Demand and competitor
gaps surface automatically.
02
A PLAN BUILDS ITSELF
Prioritized by real ranking
and AUM opportunity.
03
CONTENT DRAFTS AND
CLEARS COMPLIANCE
Ready before you ever
look at it.
04
YOU APPROVE, IT
PUBLISHES
The plan updates
itself as it goes.
Research runs
A plan builds itself
Compliance
You approve, it publishes
Google
Bing
Copilot
ChatGPT
Claude
Perplexity
Gemini

From research to ranked, on autopilot

Think again. Google and AI search engines now deliver immediate answers, skipping traditional website links entirely. Without AI Engine Optimization (AEO), prospect queries go straight to competing firms.

Research shows only 12% of AI-cited URLs hold top-10 Google positions.
(Ahrefs study of 15,000 queries)

Research Tool

See exactly what's winning and who's winning it

Azella pulls the keywords and questions your prospects are actually asking on Google and inside ChatGPT, Perplexity, and Copilot, then benchmarks your visibility against the RIAs already ranking for them.
  • Keyword & question demand

  • AI answer-engine citation tracking

  • Competitor visibility scores

  • Content gap detection
  • Analyzing: 'fee-only advisor Overland Park'
  • Your rank: Not found
  • Competitor A: Position 2
  • Competitor B: Cited by ChatGPT
  • 14 content gaps identified
  • Plan generated: 12 items, 90 days
  • 1. Retirement Planning — Overland Park
  • 2. Roth Conversion Deadlines 2026
  • 3. Fee-Only vs Commission FAQ
  • Synced to content calendar

Create a Plan

Turn research into a content calendar — with one click

Once the research is in, Azella builds a prioritized content plan: which pages to build, which topics to publish, and in what order, based on what will move rankings and AUM fastest.
  • Auto-prioritized by opportunity

  • Location & service page recommendations
  • 
Editable calendar view

  • Routes to compliance automatically

THE EXECUTION & STRATEGY GAP

KEYWORD TOOLS HAND YOU SPREADSHEETS. TURN DATA INTO PLAN.

Most SEO software stops at raw metrics. You’re left manually connecting search data to business strategy, prioritizing topics by hand, briefing writers, and hoping compliance doesn’t send it all back.

  • 01 / Data

Data without direction

A list of keywords isn't a plan — someone still has to decide what actually matters.

  • 02 / Voice

Content that doesn't match the research

Writers work from briefs, not from the data itself, so the two drift apart.

  • 03 / Visibility

No view into AI answer engines

Ranking on Google says nothing about whether ChatGPT or Perplexity ever mentions you.